The Madrid City Council's councillor for Innovation and Entrepreneurship, Ángel Niño, visited the Madrid Video Game Campus for the latest edition of the Investor & Demo Day, where he emphasised the "potential of Madrid's video game ecosystem." This event brings together industry professionals, investors, and the general public to discover the talent of local studios.
More than 50 exhibiting companies from the Madrid in Game acceleration programme showcased their video games, products, and interactive experiences, allowing attendees to gain insight into their work. The event marked the conclusion of the seventh edition of the Start IN Up Program, which has already supported over 180 startups and helped secure €14.7 million in funding.
During the day, Niño stressed the importance of "seeking connections and alliances between projects and investors that will foster the growth of entrepreneurs and likely change their lives." He also stated that "funding is key for the positioning of entrepreneurs, the scalability of startups, and their international leap."
Ten startups presented their businesses and initiatives to investors with the aim of raising €4.9 million in funding: Scubalight Studios, XR Xperiences, Batiscafo, Sons of a Bit, Nakama Game Studio, CyberZen Games, Croxel Studios, NoxNoctis, Puzztime!, and Somni Game Studios.
The Demo Day also facilitated networking and direct interaction between attendees and video game development companies and studios. Over 400 participants, including gamers, industry professionals, investors, and members of the public, took part in the event.
Since its launch in 2023, the Start IN Up Program has supported 370 business projects and accelerated 183 startups, contributing to the creation of more than 350 jobs and the acquisition of €14.7 million in funding. Registrations are open year-round for companies interested in participating in the programme, with the next edition set to begin on 30 November.