The Association of Hotel Entrepreneurs of the Costa del Sol (AEHCOS) has reported that hotel occupancy in the province of Málaga reached 83.63% in October 2026. This figure represents a decline of 4.58 percentage points from the 88.21% occupancy recorded in October 2025.
International visitors made up the majority of guests, accounting for 81.20% of total hotel stays, while national travellers represented 18.80%. The average gross impact per guest (IBCA) was recorded at €199.
Among the municipalities, Rincón de la Victoria saw the highest occupancy rate at 91.6%, followed closely by Torremolinos at 91.4% and Benalmádena at 85.4%. Other notable figures included Fuengirola at 84.5%, Marbella and Mijas both at 79.7%, and Nerja at 78%.
During the All Saints' bridge, the overall hotel occupancy was 73.13%, reflecting a decrease of 7.78 percentage points compared to the 80.91% occupancy during the same period in 2024. Benalmádena recorded the highest occupancy for this bridge at 83.47%, followed by Torremolinos at 78.72%, Rincón de la Victoria at 76.4%, and Fuengirola at 75.47%.
Looking ahead, AEHCOS estimates that hotel occupancy in Málaga will drop to 61.30% in November, a decrease of 6.50 percentage points from November 2025's 67.80%. For December, the forecast is even lower at 47.24%, compared to 56.91% in December of the previous year.
In November, Rincón de la Victoria is expected to lead with an occupancy rate of 81.6%, followed by Torremolinos at 71.77%, Fuengirola at 66.83%, and Benalmádena at 61.75%. For December, Rincón de la Victoria is again projected to have the highest occupancy at 66.9%, followed by Benalmádena at 57.45% and Torremolinos at 41.76%.
